Shop Talk

SHOP TALK: American Girl Boutique opens in Rideau Chapters

Shop Talk is written by Ottawa Magazine editor Dayanti Karunaratne and Sarah Fischer, Ottawa Magazine account executive and fashion maven.

Do you have a young girl in your life that likes dolls? If you do, you have likely already heard that America Girl is coming to Ottawa. Not to be confused with the CanCon-approved Maplelea Girls, American Girl dolls are the biggest thing to hit the doll scene since Cabbage Patch Kids. I’ve heard the excitement at stores in New York City rivals Black Friday madness.

So will Ottawans latch on the idea of dressing up like your doll, booking salon services for your mini-me, and otherwise taking society’s fascination with dolls to the next level? Only time will tell. The store opens on Saturday, October 11.

In this edition of SHOP TALK, OM editor Dayanti Karunaratne explores the culture surrounding American Girl — and gets some tips on getting her own 2-year-old into independent play — through a Q&A with Lesley Nightingale, VP IndigoKids and a spokesperson for American Girl.

American Girls are coming to Ottawa!
American Girls are coming to Ottawa!

 

What makes American Girl dolls different from other dolls?
The American Girl brand is about a commitment to empower and inspire. The name was derived from the brand’s flagship line of historical dolls introduced nearly 30 years ago; today the brand has expanded into numerous product lines that reflect and celebrate the interests, achievements, and activities of all girls. American Girl is a perfect fit with Indigo — we’ve sold their kid’s books for years, our relationship was built on storytelling, and we’re proud to be their exclusive retailer as we bring the much sought after brand to Canada. — Lesley Nightingale, VP IndigoKids (more…)